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Product Film · Botanical Visual Direction · Concept Project

Renewal

A warm, sensory product film built around botanical ingredients, luminous product imagery, and a feeling of natural renewal.

Runtime
15 seconds
Format
Vertical · 9:16
Type
Concept Project

Creative objective

Give a botanical product a calm, premium presence — letting natural light, glass, and golden liquid carry the story without a hard sell.

Visual approach

Soft directional lighting, organic green-and-gold grading, and slow, deliberate camera moves. Reflective surfaces and shallow depth keep the product luminous and the mood unhurried.

Deliverables

  • Vertical 9:16 master
  • Social-ready cutdowns
  • Product hero frames
  • Colour & sound treatment
Art DirectionProduct VisualizationAI-Assisted ProductionMotion DesignSound Design